Date: 18th October 2012 at 2:10pm
Written by:

www.bbc.co.uk has published the BBC Sport Price of Football Survey for 2012.

It covers the average cost to attend games for 166 clubs in the 10 divisions across British football. It also rates the price of tea and pies!!!!

Villa, as usual, come out well for being amongst the cheapest season ticket wise, in fact cheaper than many lower league clubs.

It is an impressive bit of info, again the link: www.bbc.co.uk

Villa`s CEO Paul Faulkner has responded on www.avfc.co.uk stating how important the fans are to the club.

He said, ‘This survey shows what great value it is for our fans coming to watch the team at Villa Park. The matchday experience, ensuring that prices remain affordable and competitive, is immensely important to us here. Paul Lambert has stressed the importance of our fans this season, how they can really drive the club and the team on as we look to have a successful campaign, after a couple of seasons when our home form has been disappointing.”

Adding, ‘Hopefully these findings show that it works the other way too, that we value our fans and want to ensure that supporting Villa is a premium experience.”

Half season ticket info: Click Here

I guess the other side of this debate is, do we want to be amongst the cheapest tickets or would you be prepared to pay more for more spending team wise? Not quite as easy as that sentence suggests because it is also supply and demand isn`t it? If we were selling out, the prices would automatically find a new, higher level and also, the gate receipts isn`t, by some way nowadays, the most important part of balance sheet receipts, that is tv money and the commercial deals. In fact, maybe it could be argued that a club such as ours could do something more radical and offer kids in for a quid as long as they are accompanied by an adult. Why? To try to get the next generation interested. You look around you at the next match, you don`t get the level of youngsters, including teenagers, that you used to get (and yet they are the future!) because of the prices. We used to be able to afford to go down with mates, now most can only afford to go if parents sub them or take them.

Decent thread has just been started as to whether you`d be prepared to pay more: Click Here

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