Villa Shares To Be Returned

This is what I’ve been clumsily suggesting would happen. Hey, I knew if I kept plugging away all these years, one day I’d get something correct!

Reform Acquisitions Limited 18 August 2006

NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION IN WHOLE OR IN PART, IN, INTO OR FROM THE UNITED STATES, CANADA,AUSTRALIA OR JAPAN OR ANY OTHER JURISDICTION WHERE TO DO SO WOULD CONSTITUTE A VIOLATION OF THE RELEVANT LAWS OF SUCH JURISDICTION

18 August 2006

Posting of Letter from Reform Acquisitions Limited (‘RAL’)to Shareholders of Aston Villa plc (‘Aston Villa’)

The Board of RAL announces that it is today posting a circular (the “Circular”) setting out a proposal from RAL in respect of the share certificates of accepting Aston Villa Shareholders.

The text of the letter from RAL, contained in the Circular is set out below:

LETTER FROM REFORM ACQUISITIONS LIMITED
Registered in England and Wales with registered no. 05891280

Directors Randolph Lerner, Michael Keenan, Michael Martin, Registered Office:C/o Arnold & Porter (UK) LLPTower 4225 Old Broad StreetLondonEC2N 1HQ

18 August 2006

Dear Shareholder

Recommended Cash Offer for Aston Villa by Reform Acquisitions Limited – Commemorative share certificates

On 14 August 2006, RAL made an Offer, subject to the conditions and further terms set out in the offer document (the ‘Offer Document’), to acquire the entire issued and to be issued ordinary share capital of Aston Villa.

RAL understands that for certain Aston Villa Shareholders it is difficult to relinquish what has become a physical representation of their interest and commitment to the Club. Therefore, in the event that you accept the Offer and to the extent that the Offer is declared unconditional in all respects (i.e. legally completed), RAL intends to return to you your share certificate, embossed with a commemorative logo. In all other circumstances, the original share certificate will be returned to you.

Shareholders that accept the Offer can expect to receive their commemorative certificates shortly after they receive the cash due to them in connection with their acceptance of the Offer.

We very much look forward to providing to Aston Villa Shareholders this fitting memento that reflects their passionate and, we hope, continuing support for this great Club.

Regards,

Reform Acquisitions Limited

Seymour Pierce Limited, which is authorised in the United Kingdom by the Financial Services Authority, is acting exclusively as financial adviser to RAL and no one else in connection with the Offer and will not be responsible to anyone other than RAL for providing the protections afforded to clients of Seymour Pierce or for providing advice in relation to the Offer or any other matters referred to in this document.

The RAL Directors, whose names are set out above, accept responsibility for all the information contained in this document. To the best of the knowledge and belief of the RAL Directors (who have taken all reasonable care to ensure that such is the case), the information contained in this document for which they are responsible is in accordance with the facts and does not omit anything likely to affect the import of such information.

The distribution of this announcement in jurisdictions other than the UK may be restricted by law and therefore any persons who are subject to the laws of any jurisdiction other than the UK should inform themselves about, and observe, any applicable requirements. In particular, the Offer is not being made, directly or indirectly, in the United States, Canada, Australia or Japan.

Terms used in this letter shall, unless the context otherwise requires, have the same meaning given to them in the Offer Document.