Date: 20th July 2017 at 3:50pm
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A message from the club with reference to the new season ticket cards and rewards scheme.


Look out for your new season ticket packs – landing on your doorsteps soon!

Your pack will contain your season card, a letter, a leaflet and an exclusive pin badge.

Your season card will look a bit different this year – you’ll have all the usual information about your seat, but your Client Reference is now called a Fan ID.

Use this Fan ID in exactly the same way as you would’ve used your Client Reference.

The card will also look like a payment card – this is part of the new technology we have invested in, which will mean you can top up cash on to your card which you can then use at any of the contactless payment terminals around Villa Park.

Don’t worry – it is not automatically linked to your bank account, you have full control over activating the card and the amount you upload.

As a season ticket holder you will also become the first members of The Pride – our new fan membership.

The Pride membership will be growing over the season, working with you to get feedback and continuously improving the scheme.

The main benefit of being a member is access to our new loyalty scheme – Pride Rewards.

Pride Rewards is our new points-based loyalty programme, replacing Villa Cash at the start of August.

Pride Rewards will aim to reward you for how you interact with the club… by attending games, spending cash that you’ve topped up on your season card or even engaging with us on social media.

In essence you can ‘roar for more’ – the more you do, the more points you’ll earn.

Those points can then be redeemed against a range of special rewards… experiences, competitions and memorabilia.

As a season ticket holder, you’ll be rewarded with a special start-up balance depending on the number of years you’ve consecutively held your season ticket!

There will be more information about Pride Rewards in your pack and we’ll contact you again early in August once the scheme is live.

If you haven’t received your pack by Friday August 4, please call the Ticket Office on 0333 323 1874.

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