Date: 8th July 2018 at 7:00am
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Football seems to be more afflicted than any other sport with lazy journalism. Some of the blogs and online news outlets demonstrate no research or writers with very low IQs – or both.

The well-aired figure Daniel Levy is prepared to pay Villa for Grealish and the figure the club wants are just values plucked out of the air. No public negotiation has occurred, even if I dare say we will likely be disappointed with his final sale price. It will be very unlikely we can solve our Financial Fair Play challenge from his departure alone, but some of the press are inferring this.

The other confusion shown by many has been the problems with our cash flow and FFP. These are two separate issues, but some think a big bucket of cash from a minority investor will sort out the latter. It will not.

Only the sale from a handful of the squad will make decent inroads into our FFP woes. Clearly, the sale of Pierluigi Gollini and Carles Gil have to be factored in and I understand the revenue from Jordan Veretout and Jordan Amavi received in the current year will help. All told though, I think probably three bigger sales will have go through. The suggested Tommy Elphick or Birkir Bjarnason transfers would help but are not likely to make a big positive impact in themselves (I still hope we keep the latter at least).

Although Steve Bruce probably sees his current job as potentially his last one with a bigger club, I do wonder how he will react if he loses, say, James Chester, Jack Grealish and Jonathan Kodjia? He may get the odd free deal or loan agreed, should enough income be secured through sales, but the likes of the acquisition of David McGoldrick will hardly act as an adequate backfill. Will the manager start to get twitchy?

Despite having genuine reservations in regard to the Tyke, any more leadership change would be detrimental at this stage.

Writer: Tony J.

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